Apple unveils Touch MacBook Pro while Apple stock trades at EUR 312.50

Published on 10/29/2026 at 11:00 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Apple unveils a MacBook Pro with Touch and an OLED display. Apple stock costs EUR 312.50 on October 29, 2026, while the model starts at USD 2,899.

Apple expands its Mac lineup

Apple introduced a Touch-enabled MacBook Pro with PROLED XDR on October 28, 2026.
The new laptop offers up to 24 hours of battery life and up to 128GB of unified memory.
Apple stock trades at EUR 312.50 at 10:50 a.m. CET at Lang & Schwarz on October 29, 2026.
Pre-orders began October 28, 2026, with deliveries starting November 6, 2026.

Apple, US0378331005, Illustration mit AI erstellt.

Apple (ISIN US0378331005) introduced a new MacBook Pro with Touch and a PROLED XDR display on October 28, 2026, while its stock stood at EUR 312.50 at Lang & Schwarz on October 29, 2026 at 10:50 a.m. CET. The company positioned the device as a major expansion of its professional Mac lineup in an Apple release.

Touch comes to Mac

The new MacBook Pro is available in 14-inch and 16-inch versions. Apple says the Touch display enables users to scroll, zoom, draw and edit directly on the screen, while macOS translates touches into clicks for existing applications.

The laptop combines tandem OLED technology with up to 2,000 nits of peak brightness and a 10,000,000:1 contrast ratio. It also adds a 120Hz adaptive refresh rate, P3 and Adobe RGB color support, and a Dynamic Island for Spotlight, Live Activities and Siri AI.

Performance sets the product test

Apple equips the new models with M5 Pro and M5 Max chips, up to 128GB of unified memory and up to 16TB of storage. Battery life reaches up to 24 hours, while the six-speaker system delivers 50 percent deeper bass than the previous design.

Pre-orders started on October 28, 2026, across 30 countries and regions. Apple said deliveries and store availability will begin on November 6, 2026. The 14-inch model with M5 Pro starts at USD 2,899, giving the launch a premium entry point before the company reports its fiscal fourth-quarter results on November 2, 2026.

Apple stock stays tied to execution

The product launch gives Apple's Mac business a fresh hardware cycle, but the financial contribution will depend on adoption, mix and supply. The most visible investor test remains whether new devices can add demand without weakening the company's premium pricing.

Apple stock was trading at EUR 312.50 at Lang & Schwarz on October 29, 2026 at 10:50 a.m. CET. The further course of trading is shown by the continuously updated real-time quote of Apple stock.