Mizuho lifts target to USD 132 for Wayfair stock

Published on 10/29/2026 at 13:29 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Wayfair stock trades at EUR 103.05 on October 29, 2026. Q2 revenue was USD 3.52 billion ahead of November 4 results.

Results and cash generation

Mizuho lifted its target from USD 110 on October 29, 2026.
Operating cash flow reached USD 360.0 million in the second quarter of 2026.
Wayfair had a USD 15.6 billion market capitalization as of October 28, 2026.

Wayfair, US94419L1017, Illustration mit AI erstellt.

Wayfair raised its outlook for the next earnings test after Investing.com reported on October 29, 2026 that Mizuho lifted its price target from USD 110 to USD 132 while keeping an Outperform rating. The call arrives before Wayfair's third-quarter report, with the domestic business expected to exceed management's high-single-digit revenue growth guidance.

Target rises ahead of results

Mizuho tied the revision to stronger revenue trends and the prospect of improved incremental margins. Its note also pointed to a physical store base and share buybacks as possible fiscal year 2027 catalysts, while elevated interest rates and muted housing activity remain counterweights.

The target change followed earlier analyst action. Investing.com reported that RBC Capital raised its target from USD 92 to USD 96 on October 21, 2026 and projected third-quarter net sales growth of 8.5 percent, versus a consensus estimate of 8.2 percent.

What does the outlook mean for margins?

Wayfair's second-quarter revenue reached USD 3.52 billion, according to MarketBeat, up 7.5 percent from the prior-year quarter. Adjusted earnings per share came in at USD 0.95 against a USD 0.90 consensus estimate, although the company still posted a negative net margin of 2.49 percent for that period.

Cash generation offered a stronger operating signal. Wayfair produced USD 360.0 million of operating cash flow in the second quarter of 2026, compared with negative USD 52.0 million in the first quarter, while net income attributable to common shareholders was negative USD 1.0 million in the second quarter.

Three steps to the current view

On October 8, 2026, Robert W. Baird raised its target from USD 116 to USD 117, as MarketBeat reported. On October 21, RBC raised its target from USD 92 to USD 96, and on October 29 Mizuho lifted its target from USD 110 to USD 132.

Upcoming reporting date

Wayfair's next scheduled event is its third-quarter 2026 earnings release before the market opens on November 4, 2026, followed by an 8:00 a.m. ET conference call, according to Wayfair.

Stock quote in euros

Wayfair was trading at EUR 103.05 at Lang & Schwarz on October 29, 2026 at 1:19 p.m. CEST. The further course of trading is shown by the continuously updated real-time quote of Wayfair stock.