UBS lifts target for Philip Morris stock to USD 201.00
Published on 10/26/2026 at 17:20 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSAnalyst target and valuation
- UBS lifted its Philip Morris target to USD 201.00 from USD 193.00 on October 22, 2026.
- MarketScreener listed 16 analysts and an average target of USD 210.47.
- Philip Morris stock costs EUR 181.06 at Lang & Schwarz on October 26, 2026 at 5:10 p.m. CEST, 1.33 percent above the Xetra close of EUR 178.68.
- The stock had a price-to-earnings ratio of 29.55 and a market capitalization of USD 315.8 billion.
Philip Morris stock (ISIN US7181721090) is trading at EUR 181.06 at Lang & Schwarz on October 26, 2026 at 5:10 p.m. CEST, up 1.33 percent versus the Xetra close of October 23, 2026 at EUR 178.68. UBS lifted its price target from USD 193.00 to USD 201.00 on October 22, 2026, while keeping a Neutral rating, as reported by MarketScreener.
Target remains below the US quote
UBS's USD 201.00 target sits 0.80 percent below the latest USD 202.62 primary-market price. The quote was timestamped at 12:19 p.m. ET on October 26, 2026, and the stock was listed on the NYSE. The calculation puts the analyst view slightly below the US market level, even as the euro quotation is higher than Friday's Xetra close.
Smoke-free products shape growth
Philip Morris reported third-quarter 2026 net revenue of USD 11.438 billion, up 5.50 percent from USD 10.845 billion a year earlier. Adjusted diluted earnings per share rose 5.40 percent to USD 2.36 from USD 2.24, while reported diluted earnings per share fell to USD 2.12 because of a non-cash fair-value adjustment. The October 21 release carried by Yahoo Finance said smoke-free products generated more than 40 percent of third-quarter net revenue across 110 markets.
Valuation and dividend support
Philip Morris had a price-to-earnings ratio of 29.55 and a trailing dividend yield of 3.00 percent on October 26, 2026. Its market capitalization stood at USD 315.8 billion, while the 52-week range was USD 142.11 to USD 210.45. The current US quote therefore sits 3.73 percent below the 52-week high, calculated from USD 202.62 and USD 210.45.
What comes next for investors?
The immediate point of comparison is the gap between the USD 201.00 UBS target and the USD 202.62 NYSE quote. The latest quarterly update also raised the adjusted full-year 2026 earnings outlook to USD 8.29 to USD 8.44 per share from USD 8.26 to USD 8.41, with currency effects driving the revision. Management also reported an 8.80 percent increase in the regular quarterly dividend to USD 1.60 per share in the October 21 release.
Stock price and investor perspective
Philip Morris stock was trading at EUR 181.06 at Lang & Schwarz on October 26, 2026 at 5:10 p.m. CEST, up 1.33 percent versus the Xetra close of EUR 178.68 on October 23, 2026. The US quotation was USD 202.62 at 12:19 p.m. ET on the NYSE on October 26, 2026.
The further course of trading is shown by the continuously updated real-time quote of Philip Morris stock.
Philip Morris stock key data
- Company: Philip Morris International Inc.
- ISIN: US7181721090
- Ticker: PM
- Primary exchange: NYSE
- Price Lang & Schwarz (as of October 26, 2026, 5:10 p.m. CEST): EUR 181.06
- Change versus Xetra close: plus 1.33 percent
- Xetra close (October 23, 2026): EUR 178.68
- Market capitalization: USD 315.8 billion (as of October 26, 2026)
- 52-week range: USD 142.11-210.45 (as of October 26, 2026)
- Sector / Industry: Consumer Defensive / Tobacco
Market context: Market report S&P 500.
