WPP Scangroup stock reports a wider H1 loss of KES 254.0 million

Published on 09/28/2026 at 07:24 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

WPP Scangroup stock posted KES 539.7 million gross profit in H1 2026, down 33.7 percent year over year. The NSE price was KES 2.01 on September 18, 2026.

SCAN, KE0000000562, Illustration mit AI erstellt.

WPP Scangroup (ISIN KE0000000562) reported a KES 254.0 million loss for H1 2026, while its stock last traded at KES 2.01 on the Nairobi Securities Exchange on September 18, 2026, up 1.52 percent from KES 1.98. The result gives the Nairobi-listed advertising group a difficult earnings backdrop even as the share price recorded a positive session.

H1 gross profit falls 33.70 percent

According to Mwango Capital on August 31, 2026, gross profit fell 33.70 percent year over year to KES 539.7 million in H1 2026. The decline reflected lower client spending and the full-year effect of account losses.

The cost response was visible in operating and administrative expenses, which fell by KES 283.0 million after the 2025 restructuring. That reduction did not offset the gross-profit decline, and loss before tax widened to KES 227.5 million from KES 173.6 million in H1 2025, according to Mwango Capital.

Cash and earnings remain under pressure

Net interest income fell 69.50 percent year over year to KES 28.1 million, while cash and cash equivalents declined 55.90 percent to KES 503.3 million in the H1 2026 figures. The period loss therefore widened from KES 208.3 million to KES 254.0 million, and loss per share increased from KES 0.46 to KES 0.56.

WPP Scangroup describes itself as a marketing and communications group serving advertising, media, public relations, research and digital clients across more than 20 sub-Saharan African countries. Its agency portfolio includes Ogilvy Africa, Scanad and GroupM, giving the company a broad service base but also exposure to client-budget cycles.

Stock stays 32.55 percent below high

WPP Scangroup stock was KES 2.01 on the NSE on September 18, 2026, compared with a 52-week range of KES 1.96 to KES 2.98. The price was 32.55 percent below the yearly high, while the company had a market capitalization of KES 1.1 billion and recorded volume of 33,326 shares on that session.