Epic combo from Proximus PLC - mobile, TV and cloud extras in one bill

Reviewed: ad hoc news Software & Services desk. Edited and checked on 2026-06-23, 02:49. Details in the imprint.

Epic combo from Proximus PLC is the kind of bundle you really feel at home when you slide your phone from your pocket and the 4G or 5G bar never seems to drop. One contract, one bill, mobile data that feels effectively uncapped for everyday use. For many Belgian households, this is Proximus in a nutshell on the sofa and on the go.

What Epic combo bundles

Epic combo is a convergent offer that combines mobile subscriptions with fixed internet and TV options under one Proximus contract. The idea is simple: fewer bills, more included services, tailored to digital-first families.

Customers typically get unlimited mobile data in Belgium at full speed up to a fair-use ceiling, then continued browsing at reduced speed instead of hard cutoffs. That means streaming music on the tram or scrolling social feeds in a café without constantly checking the data counter.

How the mobile data behaves

On the mobile side, Epic combo rides on the Proximus 4G and 5G network, which covers most populated areas of Belgium. In daily use that translates into quick app launches, fast photo uploads and smooth video playback in cities and larger towns.

Once heavy users hit the fair-use threshold, speeds are throttled instead of stopping entirely. For occasional work mail and messaging this remains usable, while 4K video or large downloads may feel slower in the second half of the month.

TV content and streaming feel

Epic combo also pulls TV and entertainment into the same package, usually via Proximus TV with a decoder in the living room and app access on mobile devices. Channel bouquets and optional streaming services can be added depending on the exact variant.

In the living room, the experience stands or falls with the fixed internet line quality. With a decent VDSL or fiber connection, zapping is quick, HD streams stay sharp during busy evening hours and simultaneous streaming on multiple devices is realistic in many households.

What it costs and who it targets

Pricing for Epic combo sits clearly above bare-bones SIM-only offers, but is meant to undercut the sum of separate mobile, internet and TV contracts. Families that like predictable monthly costs and heavy streaming use are the core target group.

Budget-conscious singles who rarely watch linear TV might find parts of the bundle unnecessary. For them, simpler mobile-only plans within the Proximus lineup or from competitors can be more suitable, but they will miss the integrated feel of one convergent package.

How Proximus positions Epic

Proximus CEO Guillaume Boutin has repeatedly pointed to convergent offers like Epic combo as a way to reduce churn and raise average revenue per user. These bundles tie mobile, broadband and TV together so that switching away becomes a bigger decision.

For Proximus, Epic combo is therefore not just a tariff, but a tool to deepen customer relationships and cross-sell additional services like cloud storage or security options over time. The company leans on its national brand recognition to keep these bundles front of mind.

Context and share reference

Epic combo sits at the heart of Proximus strategy to defend its position on the Belgian telecom market against cable and mobile-only rivals. It illustrates how established operators try to keep households in their ecosystem with convergent offers.

Proximus shares (ISIN BE0003810273) are listed on Euronext Brussels, where the Proximus share price serves as a barometer for how investors judge the long-term success of these bundled offers.

This article was AI-assisted and editorially reviewed. Product information without guarantee; prices and availability may change at short notice. No investment advice, no buy or sell recommendation. Stock-market transactions involve risks up to total loss.

en | BE0003810273 | PROXIMUS | boerse | 69606966 | bgmi