Kleenex Soothing Lotion Facial Tissues from Kimberly-Clark Corp. - extra-soft sheets with added aloe and vitamin E

Reviewed: ad hoc news B2B & Pro desk. Edited and checked on 2026-06-27, 16:12. Details in the imprint.

You pull the first Kleenex Soothing Lotion Facial Tissue from the box and feel the slight cool glide of the 3-ply sheet between your fingers, a hint of lotion left on the skin. This is Kimberly-Clark Corp.’s take on comfort for irritated noses.

What makes these tissues different

Kleenex Soothing Lotion Facial Tissues are 3-ply tissues infused with aloe, vitamin E and coconut oil, designed to reduce the soreness that comes with repeated nose blowing during colds and allergy season. The official Kleenex product page highlights the added lotion as the defining feature.

The sheets come in standard rectangular boxes and smaller cube boxes, typically containing around 120 to 145 tissues per box depending on the pack configuration, with multiple-box bundles aimed at family and office use. Packaging keeps the classic Kleenex branding but adds blue and green cues to signal the soothing formula.

How it feels in everyday use

In practice, the towel-like softness of Soothing Lotion stands out most when your nose is already red and tender, because the tissue slides instead of scraping. Users in online reviews often mention that after a few days of heavy use their skin feels less raw compared with regular tissues.

Dr. Michael Hsu, a senior scientist at Kimberly-Clark quoted in a past Kleenex materials-science feature, described lotion-infused tissues as a balance between softness, strength and lotion transfer: enough emollient to coat the skin without leaving a greasy residue on your hands. His team focuses on the fiber blend and lotion coating pattern to keep the tissue from tearing easily.

Positioning within the Kleenex range

Within the Kleenex lineup, Soothing Lotion sits above standard Everyday tissues, targeting consumers who are ready to pay a modest premium for more comfort when they are sick. Other variants like Ultra Soft and Cooling Lotion focus on pure softness or a menthol-like cooling effect instead.

Kimberly-Clark uses bundle packs and seasonal promotions to push Soothing Lotion during peak cold and flu periods in North America, which remains the core market for this variant. Retailers in the United States often place it prominently near cold medicines in winter, underlining its role as a comfort product rather than a plain commodity.

Strength, sustainability and trade-offs

Despite the lotion layer, the tissues need to hold together under a hard blow. Kleenex literature emphasizes a 3-ply construction tuned for wet strength, even with added emollients, so users do not end up with bits of tissue stuck to their face after use.

On the sustainability side, Soothing Lotion uses fresh-fiber tissue with lotions derived from ingredients such as mineral oil, aloe and vitamin E. Kimberly-Clark has public goals for reducing the environmental footprint of its tissue products, including sourcing certified fiber and improving manufacturing efficiency, as outlined in its corporate sustainability reports.

Where and how you can buy it

Kleenex Soothing Lotion Facial Tissues are widely available in the United States through supermarkets, drugstores and major online retailers, typically sold in multipacks aimed at both households and small offices. The product is less visible in continental Europe, where other Kleenex variants and local tissue brands dominate the shelves.

Pricing depends heavily on bundle size and retailer, but in the US Soothing Lotion usually carries a slight per-sheet premium over standard Kleenex, reflecting the extra formulation and its positioning as a more caring option when you are under the weather.

Kimberly-Clark context and shares

Kimberly-Clark generates a substantial share of its revenue from everyday tissue and hygiene brands such as Kleenex, Huggies, Scott, Cottonelle and Kotex, making products like Soothing Lotion part of a recurring, needs-driven demand pattern. According to recent market data, Kimberly-Clark Corp. shares (ticker KMB) trade on the New York Stock Exchange in US dollars.

This article was AI-assisted and editorially reviewed. Product information without guarantee; prices and availability may change at short notice. No investment advice, no buy or sell recommendation. Stock-market transactions involve risks up to total loss.