Whirlpool Corp. holds Zacks Bear label, shares trade near recent lows on NYSE

By Anna Wagner, Analysts & Consensus desk. Reviewed prior to publication on 2026-06-26, 13:34.

Whirlpool Corp. (US9633201069) sits under a cautious analyst lens, with Zacks naming the NYSE-listed appliance maker its Bear of the Day on May 29, 2026 as margins stay under pressure in a muted housing and durables cycle. The WHR shares most recently closed at around 37.74 US dollars on June 25, 2026 according to exchange data for the S&P 500 constituent.

What Zacks flags for Whirlpool

Zacks Equity Research highlighted Whirlpool as its Bear of the Day in a May 29, 2026 note, citing persistent earnings pressure and a weak rank versus other large-cap names in the consumer durables space. The research house pointed to a challenging demand environment for big-ticket home appliances and constrained pricing power for WHR compared with some technology peers. The Zacks Bear of the Day report on Whirlpool underlined the stock's unfavorable Zacks Rank and limited positive estimate revisions.

In the same communication, Zacks contrasted Whirlpool with its Bull of the Day pick SanDisk, underscoring how WHR lags higher-growth technology names on earnings momentum and valuation support.Zacks comparison of Bear and Bull of the Day That framing adds to the cautious tone around Whirlpool shares relative to broader S&P 500 constituents.

Analyst and peer context for WHR

MarketBeat data place Whirlpool shares around 37.73 US dollars at the June 25, 2026 close on the NYSE, giving the group a market capitalization near 2.45 billion US dollars in the household goods segment.MarketBeat price and competitor overview for WHR The same overview lists major competitors in home appliances and consumer durables, illustrating how Whirlpool competes with global brands on pricing, innovation and distribution scale.

Technical screens from TradingKey show WHR closing at 37.74 US dollars on June 25, 2026, with the stock trading between a resistance level of 43.11 and support at 34.22, and a current momentum score of 6.35 that ranks 21 out of 23 in the household goods industry.TradingKey technical analysis for Whirlpool The same analysis cites one buy signal and two sell signals across indicators, with moving averages from MA5 to MA200 showing one buy and five sell signals on June 25, 2026.

How Whirlpool makes its money

Whirlpool generates its revenue primarily by designing, manufacturing and selling major home appliances such as refrigerators, washing machines, dryers, dishwashers, ovens and microwaves, largely under the Whirlpool, KitchenAid and Maytag brands.Bitget company overview of Whirlpool The company focuses on North America and Latin America following the completion of a portfolio transformation that included the divestiture of its European major domestic appliance business to Arçelik in 2024, leaving Whirlpool with a minority stake in Beko Europe and a more concentrated footprint in its highest-margin regions.

Where the Whirlpool shares trade now

The Whirlpool Corp. shares (US9633201069) last traded on the NYSE at 37.74 US dollars at the close on 2026-06-25, according to recent exchange data.

Disclaimer: This article is for informational purposes only and does not constitute investment advice or a recommendation to buy or sell any security. All data are based on sources believed to be reliable but cannot be guaranteed.